2019.04.08

Media Coverage

Only a crazyman can change the world (video)

The word "madman" used to scold people is a compliment to William Hsieh.

Twenty-two years ago, at the age of 50, he failed to invest in Taiwan and avoided the United States. He started anew in the furniture industry in his old business, produced a large number of products, and sold them to distributors at market-destroying prices and various crazy marketing techniques. In just a few years, he has become the top ten suppliers in the United States, and his peers call him a "crazyman". Last year's revenue approached 8 billion yuan.

Optimistic about China's domestic market, the brand "American Lifestyle" was created the year before last and expanded with a low franchise fee of RMB 500,000. This year, the target is 80 stores to achieve a balance of profit and loss. What will the old man do next? Waiting with bated breath.